Agency: Catalysis• Role: Creative Director
For the supply chain campaign, we needed to explain a complex narrative using one composition. By connecting two images, we were able to connect the bigger picture with the personal benefit while emphasizing the key message. These compositions we’re applied to digital, social and event assets.
By combining vertical relevant circular imagery and combining these to form a full circle we were able emphasise the benefit of having a 360 degree view of your supply chain across each of the 4 verticals.
— Timothy Oppermann-Klofski